Category scores

Overall 3.0 excludes 4) as not applicable this product mix.

1) Data Practices & Protection — 3.5/5

• Pros: NVIDIA’s privacy center states “We never sell your personal data,” with opt-outs for “Do Not Sell or Share” and region-specific rights.
• Pros: Consumer software (e.g., GeForce Experience/GeForce app) has published privacy terms and account controls.
• Cons: 2022 Lapsus$ breach leaked internal data and code-signing certificates; incident acknowledged publicly. RTR malus applied.

UK note: ICO expectations on breach transparency and minimisation apply; no UK enforcement action noted here.

2) How They Make Money (incl. competition) — 2.8/5

• Pros: Revenue primarily from selling GPUs/systems/platform software and services, not surveillance advertising. (See 10-K / IR.)
• Pros: Publicly disclosed export-control compliance and risk to China revenue in filings/newsflow.
• Cons: US DOJ opened an antitrust probe into NVIDIA’s AI chip dominance in 2024; EU also gathering info—competition risk is real.
• Cons: CUDA ecosystem dominance is a de-facto moat that can foreclose rivals; regulators are watching (see probe coverage).

UK note: ARM acquisition blocked (2022) after FTC/CMA/EU pressure—evidence of competition concerns impacting strategy.

3) Manipulative Design — 4.2/5

• Pros: No addictive feed/like economy; software is utility-style (drivers, pro tools).
• Cons: Accounts/telemetry required for some features (e.g., GeForce app), though privacy tools exist.

4) Mental Health & Minority Safety — N/A

Not a UGC/social platform. We exclude from the average and explain why.

5) Environmental Impact — 2.8/5

• Pros: FY2025 sustainability report claims 100% of NVIDIA’s own electricity matched with renewables; more product footprint disclosures.
• Cons: Sector-wide AI electricity demand is surging (IEA), and most lifecycle emissions sit in Scope 3 (manufacture/use at fabs/clouds), outside NVIDIA’s operational boundary.

UK note: scope-3 transparency and supplier decarbonisation (TSMC/packaging) remain critical.

6) Employee & Supply Chain — 3.0/5

• Pros: Modern Slavery statement and supplier policies published; responsible minerals policy in place.
• Cons: Sector benchmarks (KnowTheChain ICT) show room to improve on due diligence and remedy versus leaders.

7) Civic Influence & Geopolitics — 2.7/5

• Pros: EU Transparency Register listing; participated in UK AI Safety Summit process.
• Cons (7A/7B): Lobbying spend has ramped materially with the AI boom (US).
• Cons (7B/7C): Antitrust investigation in US; export-control whiplash over China-bound chips; China revenue exposure flagged.

8) Child & Youth Impact — 3.5/5

• Pros: No core youth-targeted social feed; games/cloud gaming is the main contact surface.
• Cons: GeForce NOW terms rely on self-declared age/parental consent (no robust age-verification). Some ad-supported tiers mention interest-based advertising with age handling.

Age verification: Not robust (DOB/consent gate rather than hard KYC).

9) Community & Fair Tax — 2.6/5

• Pros: Publishes “Global Tax Principles”; discloses drivers of lower ETR (FDII, R&D credit, stock-based comp, low-tax jurisdictions).
• Cons: Effective tax rate c.13–17% in FY2024–FY2025, below 21% US statutory; public CbCR transparency limited versus GRI-207 best practice.