Google's lock-in is the ecosystem
The surveillance web
You don't use "Google." You use Gmail for email, Drive for files, Maps for navigation, YouTube for video, Search for answers, Chrome for browsing, Calendar for scheduling, Photos for memories, and Android for your phone OS. Each one feeds the others. Each one makes leaving harder.
That's the business model: make you dependent on the ecosystem so they can track you everywhere, build a complete profile, and sell hyper-targeted ads.
Your rebellion targets
- Break email dependency (Gmail → alternatives)
- Reclaim your files (Drive → self-hosted or ethical storage)
- Stop tracking everywhere you go (Maps, Location History)
- Cut their video monopoly (YouTube)
- Escape browser surveillance (Chrome → Firefox/Brave)
- De-Google your phone (Android → custom ROM or switch)
Product-specific guides
Some Google products are harder to leave than others. These deep-dive guides walk you through the hardest migrations:
Gmail
The hardest exit. Email = your digital identity. Step-by-step migration guide.
hardestGoogle Drive
Move your files, docs, and photos to alternatives that don't scan everything.
data migrationAndroid
De-Google your phone or switch to a privacy-focused alternative.
advancedYouTube
No good alternative exists, but you can limit their data harvest and ad revenue.
harm reductionThe 5 Stages (Ecosystem View)
This is the high-level rebellion path. Each stage cuts a different type of dependency. For detailed product migrations, use the guides above.
Stage 1 • 30 minutes
Wake Up
See how much Google actually knows about you. The scale is terrifying.
Stage 1 • 30 minutes
Wake Up
See how much Google actually knows about you. The scale is terrifying.
Action 1.1
Review your Google data
- Go to myactivity.google.com
- Look at your Search history, YouTube history, Location history, Voice recordings
- Click through a few days. Notice the detail.
- Realize: this is just what they show you
Why this matters: Google knows where you've been, what you've searched, what you've watched, who you've emailed, what's in your calendar, what's in your files. This is surveillance capitalism at scale.
Screenshot needed
My Activity page showing search/location history
/img/guides/google/stage1-my-activity.png
Action 1.2
See your location surveillance
- Go to timeline.google.com
- Pick any day from the past year
- Google will show you everywhere you went, complete with timestamps and routes
- Now realize: they've been doing this for years
Why this matters: Your location history reveals where you live, work, worship, protest, seek medical care, meet friends, and more. It's one of the most invasive datasets they have.
Screenshot needed
Google Timeline showing a day's movements
/img/guides/google/stage1-timeline.png
Action 1.3
Audit which products you actually use
Make a list of every Google product you use:
- Gmail
- Google Drive (Docs, Sheets, Slides)
- Google Maps
- YouTube
- Google Search
- Chrome browser
- Android phone
- Google Photos
- Google Calendar
- Google Meet/Chat
Why this matters: You can't escape what you don't acknowledge. Most people are shocked by how many Google products they depend on.
Win condition
You see the surveillance web
You understand the scale of what Google knows. You've made a list of your dependencies. You're no longer in denial about how deep you are in the ecosystem.
Stage 2 • 1-2 hours
Resist
Fight back while still inside the ecosystem. Limit tracking, stop feeding signals, sabotage their data harvest.
Stage 2 • 1-2 hours
Resist
Fight back while still inside the ecosystem. Limit tracking, stop feeding signals, sabotage their data harvest.
Action 2.1
Turn off activity tracking
- Go to Activity Controls
- Turn off Web & App Activity
- Turn off Location History
- Turn off YouTube History
- Delete past activity (optional but recommended)
Why this matters: This stops Google from saving your searches, location, and video history going forward. They still collect data—but they can't use it to personalize ads or build long-term profiles as easily.
Screenshot needed
Activity Controls with toggles turned off
/img/guides/google/stage2-activity-controls.png
Action 2.2
Switch browsers (ditch Chrome)
- Install Firefox or Brave (both privacy-focused, open source)
- Import your bookmarks from Chrome
- Install uBlock Origin ad blocker
- Set your new browser as default
- Uninstall Chrome (or keep it only for sites that break on other browsers)
Why this matters: Chrome feeds every website you visit back to Google. Switching browsers is one of the easiest, highest-impact rebellions you can make.
Action 2.3
Use alternative search engines
- Try DuckDuckGo (no tracking, decent results)
- Or Startpage (Google results, but private)
- Or Brave Search (independent index, no tracking)
- Set as your default in Firefox/Brave settings
- Use for 2 weeks—see if it's "good enough"
Why this matters: Your search history is one of the most intimate datasets Google has. Using alternatives starves that data stream.
Action 2.4
Install privacy extensions
In Firefox or Brave, install:
- uBlock Origin - blocks ads and trackers
- Privacy Badger (by EFF) - blocks invisible trackers
- Decentraleyes - prevents CDN tracking
- Firefox Multi-Account Containers (Firefox only) - isolates Google from tracking you across the web
Why this matters: Even when you're not on Google sites, they're tracking you via ads and analytics on other sites. These extensions cut that off.
Win condition
You've sabotaged their surveillance
Activity tracking is off. You're using a privacy-respecting browser with ad/tracker blockers. Alternative search engines are working "well enough." Google still has some of your data, but you've cut the firehose to a trickle.
Stage 3 • 2-4 hours (varies by product)
Refuse
Start migrating away. Pick one product at a time. Move your data out before you delete anything.
Stage 3 • 2-4 hours (varies by product)
Refuse
Start migrating away. Pick one product at a time. Move your data out before you delete anything.
Recommended migration order
Start with the easiest migrations first. Build momentum. Leave the hardest (Gmail, Android) for last.
- 1. Search & Maps (easy): Just use alternatives. Nothing to migrate.
- 2. Chrome → Firefox/Brave (easy): Import bookmarks, install extensions, done.
- 3. Google Photos (medium): Export your library, move to another service or local storage.
- 4. Google Drive (medium-hard): Move files to Proton Drive, Nextcloud, or similar.
- 5. YouTube (hard but optional): No good alternative exists. See YouTube guide for harm reduction.
- 6. Gmail (hardest): Email = identity. See Gmail migration guide.
- 7. Android (advanced): Install custom ROM or switch to iPhone. See Android guide.
Quick win: Replace Maps
Alternatives:
- Apple Maps (iPhone) - not perfect, but privacy-focused
- OpenStreetMap (web/apps) - open source, community-built
- OsmAnd or Organic Maps (apps) - offline maps, no tracking
Just start using them. No migration needed. Google loses your location data immediately.
Quick win: Move Google Photos
- Go to Google Takeout
- Select only Google Photos
- Request export (can take days for large libraries)
- Download files when ready
- Upload to Proton Drive, iCloud Photos, or local NAS
Once your photos are backed up elsewhere, you can stop uploading to Google Photos.
Win condition
You're no longer dependent on 2-3 Google products
You've successfully migrated away from Search, Maps, Photos, and maybe Drive. The web of dependencies is loosening. Gmail and Android might still be left, but you've proven to yourself that leaving is possible.
Stage 4 • Weeks to months
Revolt
Delete your Google account. Or de-Google your Android phone. This is the full exit.
Stage 4 • Weeks to months
Revolt
Delete your Google account. Or de-Google your Android phone. This is the full exit.
Two paths to full revolt
You don't have to do both. Pick the path that makes sense for your situation.
Path A: Delete your Google account
Before you delete:
- Export everything via Google Takeout
- Migrate email to new provider (see Gmail guide)
- Update all accounts using "Sign in with Google" to email/password
- Move files, photos, calendar to alternatives
Then delete:
- Go to Delete your account
- Confirm deletion
- You have a grace period before it's permanent
Path B: De-Google your Android phone
Option 1 (easier): Switch to iPhone (Apple has privacy problems too, but less surveillance)
Option 2 (advanced): Install a custom Android ROM without Google services:
- GrapheneOS (Pixel phones only, most secure)
- CalyxOS (Pixel phones, easier than Graphene)
- LineageOS (wider device support)
- /e/OS (Google-free, privacy-focused)
See the full Android guide for installation instructions.
Win condition
You've fully exited the Google ecosystem
No Google account, or no Google services on your phone. You're using alternatives for everything. Google no longer has a comprehensive profile of your digital life. You're out.
Stage 5 • Ongoing
Recruit
Help others escape. The more people leave, the weaker Google's network effects become.
Stage 5 • Ongoing
Recruit
Help others escape. The more people leave, the weaker Google's network effects become.
Action 5.1
Share what you learned
- What surprised you when you saw your Google data?
- Which migrations were easier than expected?
- What's better now that you've left?
- What alternatives actually work well?
Why this matters: Most people think leaving Google is impossible. Your story proves it's not.
Action 5.2
Help friends migrate one product at a time
- Send them this guide
- Help them pick their first migration (start easy)
- Walk them through exporting their data
- Celebrate their progress
Why this matters: Google's power comes from network effects. Every person who leaves weakens the ecosystem for everyone still in it.
Action 5.3
Make it public
- Take the Distraction Rebellion pledge
- Share which Google products you've quit
- Post about it (if you still use social media)
Why this matters: Public commitment = accountability + inspiration for others.
Win condition
Your rebellion spreads
Friends ask you how you did it. You help them migrate. The movement grows. Google's ecosystem weakens.
Start your escape. One product at a time.